Today’s events, and some of the corporate meeting registration software that supports them, are more complex than ever. But planning and executing doesn’t have to be nerve-wracking if you’re using the right tools.
In many cases, event software has also been proven to have never been more accessible or flexible. With so many options available on the market, finding that perfect solution can still be challenging. If you’re not sure where to begin, simply follow this guide and you’ll be delivering outstanding events in no time!
Here are 5 key things you should look for in your corporate meeting registration software to maximize your efficiency and success.
1. Ease of Use
Even though technology is ever-present, each person’s comfort level is different. Having a single platform champion on an otherwise discouraged or overwhelmed events team isn’t a recipe for long-term success. That’s why it is important to choose corporate meeting registration software that everyone on your team can use.
Remove internal bottlenecks by finding software that is quick to onboard and easy to use (i.e. has a user-friendly interface and doesn’t require coding). Once team members see how easy it can be to do their work—and how much less stressed they’ll be doing it—they’ll be all-in, and your whole team will be firing on all cylinders. Not to mention that, with your entire team empowered to use the tool, each person’s time and resources can be allocated more effectively.
By reducing your team’s pain points, you’ll reduce the time it takes to launch your events—creating campaigns within weeks of onboarding, not months. Suddenly, a previously overwhelming portfolio of events becomes easy to manage and takes far less time!
2. Comprehensive Features
Corporate meeting registration software helps you manage all your internal meetings and corporate events from start to finish. However, a smooth event experience is much more than just the day-of, so your choice in software should reflect that. Comprehensive features empower you at each stage of the event lifecycle so that you can rinse, repeat, and start fresh—all without breaking a sweat.
Event promotion features capture attention, foster engagement, and empower attendees to learn more. A consistent brand experience across channels builds trust and credibility with attendees, in turn heightening their excitement and encouraging them to sign up and, ultimately, show up!
Maintain pre-event buzz and build anticipation with a flexible and intuitive notification system, options for profile personalization and agenda customization, and easy-to-manage content engagement. When combined, all of these things help attendees look forward to the main event.
Strong foundations help make the day-of experience smoother than ever. Features like easy event and session check-in, live agenda updates, and engagement options ensure a seamless experience.
Your event has to end eventually, but that doesn’t mean the excellent attendee experience has to! Keep the positive impression going with instant replay access and downloads, convenient survey options, and portal access that keeps attendees engaged and excited about future events.
3. Customization Options in Registration Software
Tons of software features may look great on paper, but those features don’t mean anything unless they help you achieve your goals. One of the most important things you can do when looking for the right software is to reflect on and define what you actually need—AKA requirement gathering.
A platform with all the bells and whistles may look like the best choice at first glance, but in reality it’s rare to need or use even half of those fancy features. Event teams who go down this route often end up paying more for features and less for functionality.
That’s why it’s important that the software you choose allows you to tailor the meeting and event experience to your specific needs and goals. This includes being able to customize the registration process, the meeting agendas, and more.
The best meetings and events build trust and credibility with attendees because they offer a cohesive and consistent branded experience. Easily customizable, white-label software ensures the highest level of perceived quality for attendees—before, during, and after the event.
4. Exceptional Customer Service
Integrating new technology can inevitably raise questions, challenges, and issues. If you choose a corporate meeting registration software company with a reputation for excellent customer service, however, no challenge is too big to overcome.
Whichever company you choose, you’ll want to ensure that their onboarding and support teams always have your back. After all, finding a team that can be relied upon to help you achieve your goals is worth its weight in gold.
Some companies go above and beyond by assigning you a single dedicated representative to champion your account. When you have a dedicated Customer Success Manager whom you’ve built rapport with—and who can offer consistent support when you need guidance—you’ll have confidence in your software and feel empowered to deliver outstanding events. (Not to mention you’ll never have to repeat yourself to a different person each time you call or chat in for support.)
5. A Cost-Effective Corporate Meeting Registration Software Solution
Finally, your corporate meeting registration software should be cost-effective for your organization.
Be sure to do your research and compare the price structure of different platforms to find what works best for you. Some event software platforms will seem inexpensive at first, only to charge per registration fees, percentages of ticket sales, or scale fees upwards based on the number of attendees or events you create. Needless to say, these costs add up.
Compare the price structure of different platforms to find a cost-effective solution for you. Oftentimes, you will find that a flat-fee solution will be the best option. After all, you can’t put a price on cost-certainty.
Conclusion
The most important thing to keep in mind is to know what you actually need and to prioritize that when browsing different options. Don’t get distracted by shiny objects—going for platforms with tons of “cool features” when you don’t actually need them won’t support your goals, and will just overwhelm your team (and increase your costs). Look for a platform that helps cut down on time and stress so that your team can focus on doing what it does best: delivering epic events. If you’d like to know more about our capabilities and how Attendease can support your events and your team, contact us for a demo.