A Guide to Shopping, Evaluating, and Onboarding the Right Software for Your Events and Meetings Business.
Did you know that event analytics can be your secret weapon to planning your best event yet? Your event management software can provide you with insightful event data every step of the event planning process. This data can be used to analyze the effectiveness of your event planning process, your marketing strategy and execution, as well as the overall event value. In this paper, we’ll analyze the key analytics you should be looking at to help you in your event iteration and development process.
Learn more about:
- What types of event analytics exist.
- Useful tips on how to improve key metrics and define success.
- How to increase your registration conversion rate.
- How to interpret your survey data.