Attendease is now EventUp Planner: Same Amazing Features, New Identity

Product News

Alexis Clemons
August 1, 2024

The events industry has undergone a significant transformation over the past few years, driven by evolving technologies, changing attendee expectations, and the growing complexity of event logistics. For event planners (and anyone in charge of planning events), this means it’s increasingly challenging to manage every detail, from coordinating vendors and budgets to ensuring a seamless experience for attendees. As the industry’s demands continue to rise, it becomes harder to keep everything on track and deliver outstanding events.

At Attendease, it’s always been our goal to provide planners with powerful yet intuitive tools that enable them to plan, manage, and simplify processes every step of the event planning journey. When Attendease was acquired by Tripleseat in 2023, it was a natural fit because of our shared mission to deliver innovative solutions that empower event professionals. As we joined the Tripleseat family of leading event management software, we were introduced to EventUp: the largest online venue directory with more than 17,000 restaurants, hotels, and unique spaces. EventUp streamlines the event planning process by bringing the best venues across the US into one marketplace. Designed with corporate and social event planners in mind, EventUp allows planners to browse and book the perfect venue for their event in only a few clicks.

With that in mind, we are pleased to announce that Attendease will become EventUp Planner.

The name change reflects our mission of elevating the event management experience and building a complete ecosystem for planners, from finding a venue to planning and promoting the event. As events grow more complicated and expectations rise, the EventUp ecosystem will ensure that event professionals have an easy solution to streamline the events journey from start to finish. Planners will use the EventUp marketplace to find the perfect venue for their event, and then easily move into EventUp Planner to build their event website, manage registrations, schedule the agenda, promote their event, and track performance.

Yes, we have a new name, but we’re maintaining our mission of empowering planners to create outstanding attendee experiences and drive community engagement. Our award-winning product and 5-star customer service will continue to deliver an exceptional experience to our customers.

As the event industry continues to evolve, we remain dedicated to delivering innovative solutions that empower event professionals with cutting-edge tools to better manage their time and stay ahead of the curve.

Transform Your Events and Increase Revenue Using EventUp Planner

Let’s explore how to streamline your events journey from start to finish. Book a call with our team today to get started.

Guide: How to Design the Perfect Event Registration Landing Page

Event Management News

April 28, 2022

Building an engaging, high-converting event registration landing page is about more than just adding an image and writing a few snappy paragraphs. Like every good marketing plan, event marketing things take strategy and intent. A great event website should be an on-brand, captivating, one-stop shop. It’s a central hub that answers all your visitors’ questions in one fell swoop, all while building hype and getting them excited to attend your event.

Landing pages are unique pages outside your main website that often appear in response to a marketing email, online advertisement, or targeted search engine result. A landing page is a follow-up to a promise made in content elsewhere—the place intended for visitors to “land” after being introduced to you on social media, in print, or anywhere else you’ve targeted your marketing efforts. Because of that, landing pages make a terrific ground zero for your event, as they are often the very first step your visitors truly take towards being an attendee! The goal of a great event registration landing page is to have users complete an action, such as filling in a form or purchasing a ticket.

In this article, we will focus on specifically curated landing pages, but many of the strategies here can be interpreted and applied to the homepage of your website, too!

Are you ready to create a high-converting event website? Here are six proven techniques that will help you do just that.

Event Information + Hero Image

Let’s start with the essentials: your event information. Ensure that you clearly communicate the name of the event, the date/time, and the location—don’t make visitors search for it! It’s often best to include this information as close to the top of the page as possible, either as a part of a prominent, full-width banner at the top of the page or shortly thereafter.

Speaking of these full-width banners—or “hero images” as they’re often called—consider including a photo that captures the event’s spirit, such as a shot of the crowd from your last event or even a beautiful photo of the city in which your event is being held. A visual representation of your event helps make a great first impression and build hype for your event, ensuring that people keep scrolling.

Unique Value Proposition

Your unique value proposition (UVP) clarifies your brand and event into one clear, concise message that states what you do and why someone should want to be a part of it. In some cases, this could be as simple as taking an existing tagline from your branding, combining it with copy describing the experience, and simplifying it until you could clearly answer the question, “What do you do, and what’s in it for me?”

Remember, this is not a tagline. It does not have to be snappy. Clarity is key, and shorter is generally better. Brainstorm a few ideas with your team and select the best one to display on your website. Be sure to use your newly brainstormed UVP on your advertisements and email marketing pieces.

Benefits of Attending the Event

Once you’ve synthesized your event in a single statement via your UVP, it’s important to state some key benefits of attending your event in a little bit more detail. Whether it is the variety of sessions to choose from, world-class speakers, networking opportunities, or all the above, your prospects should be able to quickly and clearly learn exactly why they will want to attend. And if you have data to back it up, even better!

Event Speakers & Sessions

If you only have a few speakers or sessions, feature them on your landing page with some details (brief biography, achievements, etc.) to describe what to expect from each speaker or session.

If you have many speakers and sessions, you may decide to feature only the most popular ones—those that people are most likely to recognize or that are most likely to drive conversions—on your landing page and instead have a link to a page with more details about all speakers and sessions for those to wish to dig deeper.

Social Proof and Testimonials

Do you read Google or Yelp Reviews of restaurants before committing to a dinner out? Have you asked your network for recommendations of a great mechanic? Does the phrase “award-winning” push you towards purchasing a product? If you answered “yes” to any of these questions, you have been influenced by social proof and testimonials. If you can be influenced by social proof, so can your attendees!

You can generate excitement and trust by sharing prior attendee impressions of your event. Reviews and quotes are an incredibly powerful tool for inducing a sense of FOMO (fear of missing out) and can take your audience from “might go” to “can’t miss”! If your event has drawn high-profile attendees in the past, adding these people’s company information and position alongside a photo can also be a smart move so prospects in similar positions or industries may find the event even more relevant to them.

Call to Action (CTA) Button

After reading all your amazing content, what do you want users to do? A “Register Now” button will lead users from your landing page to the event registration page so they can complete the action you want. Have a clear call to action and ensure it stands out from the rest of the page, either with a larger font, a different color, or a pill button.

Implement These Six Techniques to Improve Event Conversion Rate

Your event landing page is your opportunity to tell the story of your event: the what, when, where, why, who, and how. Follow these six techniques to improve your conversion rate and pair them with authentic imagery and videos to create a page that will make visitors want to transport themselves to your event immediately.

What platform to use to build your event website? Try Attendease’s website builder! Attendease offers an easy-to-use dashboard so you can quickly design your website without needing an army of designers and developers. Choose from one of the free templates available, or create your own. Because Attendease is a complete event registration platform, you can have your entire registration process—calendar sessions, email communication, attendee surveys, and more—connected to your website. And if you manage multiple events, fear not: you can easily clone a past event to create a new one with the click of a button. Talk to our team to learn more!

Let’s Talk!

[Infographic] Virtual Event Trends & Opportunities

Event Trends

October 15, 2020

The pandemic has fundamentally changed the way event organizers plan, run and measure the success of meetings and conferences. Here are some insights on what attendees expect and how event planners are adjusting to meet the challenge.

Virtual events trends and stats:

Unsurprisingly, Google searches for “virtual event” and “virtual conference” have steadily increased in the US and Canada since COVID-19 struck in early March.

However, it turns out that virtual events were popular even before the pandemic:

42% of organizations were already running virtual events in 2019 (Source: Wild Apricot 2020 Virtual Event Report)
When survey respondents were asked whether or not they think that in the future all live events will have a virtual dimension, 50.7% said yes. (Source: 614 Group)

PROS AND CONS of Virtual events

While virtual events are less expensive to run…

84% of organizations who have run virtual events reported that they spent less on virtual events than in-person ones. (Source: Wild Apricot 2020 Virtual Event Report)

… attendees find them easier to skip out on.

Virtual marketing events see an attendance rate of just 44% (Source: Digital Journal Group)

But the good news is:

Just over three-quarters (75.4 percent) of event planners report that attendees gave the same or very similar evaluation scores to the virtual conference as to a comparable place-based event. (Source: Tagoras Virtual Conferences Report)

Before COVID, people attended business events to stay informed and connect with others:

67.9% Learn about the latest developments in the industry
64.4% Meet new business prospects and generate leads
56.3% Spend quality time with current clients
44% Socialize with peers
37.6% Close deals
37.6% Market their company

(Source: 614 Group)

Education and networking are no less important in a virtual environment, but people expect to be entertained as well. When asked to rate their interest (out of 10), attendees ranked these virtual event features most highly:

8.29 Raffles or giveaways
7.34 Live Q&A with presenters/speakers
6.35 One on one networking based on job function, interests, etc.
6.06 Live chat with product and/or service providers
5.49 Virtual networking with peers (e.g. happy hours)

(Source: Covalent Careers)

VIRTUAL EVENT PLANNER STRATEGY

What are event managers charging for virtual event tickets?

6% said more than what they charge for in-person events
9% said the same
12% said slightly less
23% said much less
27% said all their events are free
29% said they charged for in-person events, but won’t charge for virtual events

(Source: Wild Apricot 2020 Virtual Event Report )

How long are event managers running virtual conferences for?

25.7% Less than one day
22.9% One to one and a half days
11.4% More than one and a half to two days

(Source: Tagoras Virtual Conferences Report)

What kind of experiences are virtual event organizers offering attendees?

A majority of the organizations that have hosted a virtual conference offered the following features:

Live sessions delivered in real time (87.7 percent)
Archived recordings after the virtual conference ends (76.7 percent)
Real-time text communication between participants (69.9 percent)

Discussion boards, pre-recorded sessions with on-demand playback, and a virtual exhibit hall were offered less frequently.

(Source: Tagoras Virtual Conferences Report)

How can virtual event managers maximize attendance?

When compared to attendance at in-person events:

70% of virtual event planners said they had “many more” attendees with a guest speaker.
57% of organizations who had “many more” attendees reported that they ran a panel discussion.

(Source: Wild Apricot 2020 Virtual Event Report )

KEY TAKEAWAYS

The vast majority of organizations hosting virtual events are charging less than they would for an in-person event.

In-person and virtual attendees alike are motivated by making new connections and generating leads for their business. Brands running online events will have to actively encourage networking in a virtual environment.

Guest speakers and panel discussions will help you maximize attendance at your next virtual event.

Run your next virtual event with Attendease! Contact our team to see how it works!

How To Find The Perfect Speaker for Your Event

Event Management News

October 8, 2020

Speakers can easily make or break an event. If you have a presenter who doesn’t understand who they’re talking to, or who can’t keep the audience’s attention, you’re wasting everyone’s time (and possibly their money).

Conversely, if you have a speaker who has a compelling topic and knows how to deliver it with clear takeaways, you’ll have a happy crowd who will leave positive reviews for your event, and tell others.

While big-name keynote speakers tend to attract registrants and attendees, sometimes it’s the lesser-known subject matter experts or people who have personal stories to share that deliver the most memorable presentations.

Regardless of your budget, you will be investing a lot of time into researching, recruiting, marketing and communicating with your event speakers, and trusting that they will deliver a great experience to your attendees – so finding the right person for the job is critical.

How (and where) can you find the perfect event speaker? Here are a few guidelines to get you started.

Look for customer reviews

As any psychological scientist will tell you, one of the best predictors of future behavior is past behavior.

When you’re evaluating a speaker, it’s helpful to review the feedback of event planners who they’ve worked with in the past, and audience members who have previously attended their presentations.

Whether you’re on a speaker’s website or looking through a speaker directory, keep an eye out for positive quotes and testimonials from former audience members and event planners (the more, the better!)

Look for attention to detail

When a speaker lists their expertise in very general themes like “technology” or “business,” it can be difficult to understand exactly what they will be talking about, or what your audience will take away from attending their presentation.

Ideally, you want a speaker who arms attendees with helpful frameworks or new ways of thinking about a problem or opportunity.

Look for speakers who not only list core topics, but also include the following in their bios or program summaries:

Target Audience
Focus
Tools
Learning Objectives

If a speaker has included some – or all – of this information, you know they have put a lot of thought into what type of audience their talk benefits the most, and what they want the audience to learn.

Look for videos

It’s hard to tell what someone’s personality or charisma will be like on-stage (or on Zoom) just from reading their bio.

Fortunately, many professional speakers offer videos that you can watch to get a sense of their presentation style. https://www.youtube.com/embed/VFshvhzcCVw?feature=oembed&enablejsapi=1&origin=https%3A%2F%2Feventupplanner.com

Here are popular types of videos to look out for:

Speaker/sizzle/demo reel: This is often a short, “best of” compilation video that captures a speaker’s key themes and shows what kind of energy they bring to their presentations. When watching a speaker reel, keep your eyes and ears peeled for how the audience reacts as well!
Long-form: Some speakers take a while to build up to a point, grow a rapport with the audience, or go in-depth on a particular topic. If you want to know whether a speaker can hold an audience’s attention for more than 30 minutes, you’ll want to watch a long-form video of one of their past presentations.
Interview: If you’re looking for a speaker to join a panel, keep an eye out for any interviews they may have recorded. This will give you a good sense of how the speaker answers questions and how they will interact with your moderator.

Look for speaker accreditation

Speakers who are serious about their craft often go through rigorous training programs to demonstrate their dedication and professionalism.

Here are a few awards or certifications to look for when you are evaluating a speaker for your next event:

CSP – Certified Speaking Professional

Members of the NSA (National Speakers Association) can apply for a CSP (Certified Speaking Professional) designation, which only 17% of members currently hold. And it’s no wonder. One of the qualification requirements for CSP applicants is that they must have documentation of 250 paid presentations – minimum. If you’re looking for an experienced speaker, look no further.

CPAE – Council of Peers Award for Excellence

If you’re searching for an all-star speaker at the top of their game, look for someone who has won a CPAE. Only five of these highly talented individuals are inducted into the NSA Hall of Fame each year, based on the following categories: message, presentation/delivery, experience, professionalism and collateral material.

PCC – Professional Certified Coach

To become a PCC (Professional Certified Coach), applicants must go through the ICF (International Coaching Federation) and complete at least 125 hours of training, and have at least 500 hours of coaching experience. You can trust a speaker with a PCC designation to deliver a motivational or inspirational presentation.

TED

Short for “Technology, Entertainment and Design,” the TED conference is widely respected for attracting top speaking talent that leaves a lasting impression on audiences. TED speakers are often highly accomplished innovators and master storytellers.

Where to find qualified speakers online

You can, of course, do a general Google or LinkedIn search for an event speaker. But there are a few online directories that make it easy to search for speakers using filters like location, fees, and availability.

Here are a few that you may find helpful:

As you browse through the options, we hope you use the guidelines we provided to help narrow down your search and find the perfect event speaker.

Create a Call for Speakers on your event website

Consider adding a Call for Speakers on your event website, to attract applications of people interested in speaking at your event. Event management platforms, like Attendease, give you the power to create the speaker’s application and automate the process, so you can easily approve or reject applications, and simplify the process of gathering speaker data, such as bio and photos.

With these tips in hand, we hope your next speaker roster is a success!

How Four Major Global Events Pivoted from In-Person to Virtual

Event Management News

September 28, 2020

The novel coronavirus outbreak has had a significant impact on the events industry, from venues and vendors to speakers and sponsors.

As Roland Swenson, SXSW CEO & Co-Founder put it, “Today we find ourselves contending with what it’s like to adjust to a new normal that is anything but. We feel great sympathy for all affected by COVID-19 and the ripple effects this global pandemic has caused.”

Highly anticipated in-person events like South By Southwest and Dreamforce have been canceled for 2020, leaving event planners scrambling to come up with online alternatives that can entertain and educate thousands of attendees, and grappling with questions like:

How do you replicate the serendipity of networking online?
How do you get people on different continents to participate in discussions?
How do you turn a speaker’s spare room into a stage?

As abrupt as it was, the shift to virtual programming hasn’t been all bad news for event managers; as HubSpot has shared, “Being online allows us to invite more people to be part of the INBOUND community. With travel costs eliminated we can reach attendees all around the globe. We can offer translated content in multiple languages and schedule sessions and experiences across time zones.”

Jessica Lessin, Founder and Editor-In-Chief of The Information, agrees: “For comparison, last year’s WTF conference took place in New York with fewer than 200 people squeezed into a venue in Times Square. This year, over two days, we drew more than twice as many speakers and more than twice the number of attendees. From a business point of view, we made more money as well—greater revenue and far lower costs.”

Want to learn how event planners are adjusting — and even thriving — in this “new normal”? Here is an overview of how several companies are rising to the challenge.

SXSW (Austin, Texas – March 13-22)

Typical attendance number: 400,000

SXSW is a major film, music and tech event held every year in downtown Austin, Texas for the last 34 years. The festival is known for its interactive programming, after parties and brand activations. This year, the city of Austin canceled SXSW the week before it was supposed to begin.

What SXSW did to adjust

Rather than let all their hard work go to waste, the event planners behind SXSW launched a weekly series called SXSW Sessions Online, where the speakers who would have appeared at the festival in March can still deliver their presentations, and attendees can participate through a live Q&A.

SXSW typically has a strict no-refunds policy, but due to the unprecedented situation, they offered 2020 registrants badge deferral to the next three years of the festival, or 50% off a future walk-up rate ticket until 2023.

Offering brand new speaker content to anyone who might want to watch, and showing leniency to 2020 badge holders is a great way for the event organizers to build goodwill while they rebuild the event for next year.

Collision (Toronto, Canada – June 23-25)

Typical attendance number: 32,000

Collision is a three-day tech conference that has been running for the past five years, attracting top tier speakers and well-known vendors to its stages and exhibit hall. Collision announced in March that it would be transitioning the conference at the Enercare Centre in Toronto into an at-home experience.

What Collision did to adjust

Since innovation is at the core of Collision, it makes sense that the event organizers would lean on technology to transition the in-person summit into an interactive virtual gathering. In June, they launched “Collision from Home” a two-screen experience combining a desktop web app and a mobile app.

With the mobile app, attendees could build a profile, schedule workshops, talks and meetings, connect ahead of the conference with entrepreneurs, startups and investors, and stream five channels while on the go. With the web app, attendees could watch 100+ hours of talks, interviews and keynotes from more than 450 speakers. They could also participate in 3-minute networking sessions and small group discussions.

With this two-step approach, Collision created a rich conference experience with plenty of room for attendees to form new connections with each other. https://www.youtube.com/embed/W22JVLwhVyE?feature=oembed&enablejsapi=1&origin=https%3A%2F%2Feventupplanner.com

Burning Man (Black Rock City, NV – August 30 – September 6)

Typical attendance number: 78,000

Burning Man is not your typical corporate gathering. Since 1986, this “experiment in community” has been drawing increasingly large crowds to the Nevada desert every year, where attendees build their own tent cities and wander the grounds until sunrise admiring temporary, large-scale art installations.

Personal connections, DJ sets, spontaneity and radical giving are at the heart of what Burning Man stands for, so when the festival was forced to go fully digital this year, all eyes were on the event organizers.

What Burning Man did to adjust

At first, Burning Man’s CTO Steven Blumenfeld wanted to turn the experience of the physical event into a 3D VR world, but he quickly realized he didn’t have the time or resources to do so, and that he wanted the fully interactive Burning Man experience to be accessible via smartphone and computer.

Instead, he found independent groups of volunteer developers who wanted to build their own online versions of Burning Man. These became eight official “recognized universes” – blending virtual reality, social layers, video chat, and 3D environments using Second Life technology.

Similar to the real world, attendees were invited to add their own digital camp or art installation to the online version of Burning Man, or leave a viewable offering in a virtual temple (the “Ethereal Empyrean Experience”).

Perhaps the biggest takeaway from Burning Man’s transition to digital is that it’s impossible to completely replicate an in-person event by hosting it online. As a TechCrunch reporter Lucas Matney explains it, “While the apps hope to bring elements of the physical event into their virtual spaces, the creators also seem to realize that aiming to compete with attendees’ past memories is unwise.”

Instead, event planners should take advantage of the flexibility of virtual platforms and focus on creating all-new experiences for attendees.

INBOUND (Boston, MA – September 22-23)

Typical attendance number: 25,000

For the past nine years, HubSpot’s INBOUND event has been an in-person, three-day conference for sales and marketing professionals, bringing individuals and teams from across the globe together to attend keynotes, breakout sessions, networking lunches, creative activations, after parties and musical performances from major acts. In May, HubSpot announced that it would be transforming INBOUND into a two-day, virtual experience.

What INBOUND is doing to adjust

The event planners at HubSpot worked to combine the Spotlight, Breakout, and Deep Dive speaker sessions that attendees have enjoyed in the past with new virtual programming, including:

Debates, where two speakers select a topic and pick sides on it
Audio-Only sessions, so people can take a visual break from the screen
Speaker Office Hours, for 1:1 mentorship
Mindfulness sessions, so people can take a mental break during the day
International-friendly Time Zone-based speaker sessions

They also welcomed input and feedback from registrants via a Facebook group and an Advisory Committee.

INBOUND has long been known as a conference where attendees and speakers can connect and share experiences together, and we look forward to seeing how else they encourage these interactions to take place online.

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Conclusion

As you can see, pivoting to virtual can be more than simply having your speakers available on a live streaming session. Think about ways to make the virtual experience just as exciting as the in-person one for all the right reasons: great user experience, different types of session formats, ability to network, attendee interaction, on-demand availability — are just some of the things you can consider for your next online event.

Having the right technology to power your virtual event is also something to consider. If you are in the hunt for event tech to support your new demands, talk to our team to see how Attendease can help you bring your virtual events to life!

5 Brilliant Categories for Event Tech Awards at Attendease 2020

Event Management News

September 16, 2020

We are pleased to announce that Attendease has been shortlisted for five categories under the Event Tech Awards 2020. The Event Tech Awards recognizes the achievement of companies delivering outstanding digital and technological solutions to the events industry and it takes place in London, each year. Here are the categories in which Attendease has been nominated to this year:

Best Visitor Registration Technology
Best Event Management Platform
Best Hybrid Event or Live Streaming Solution
Best Conference Technology
Best Event App

This is the 8th edition of the Awards and it’s the most important recognition awards in the event industry. Attendease has won Best Event Website/ Mobile Site in 2016 and Best Attendee Management Technology in 2019.

The event Tech Awards Ceremony is part of the Event Tech Live – the world’s leading event tech expo. This year’s event will be hybrid, so attendees from around the globe can attend the virtual event that happens from November 2nd – 5th 2020.

According to the Event Tech Live website, “the new-look virtual element will extend and accelerate those processes by stretching the canvas beyond traditional opening times and extending its geography from East London to everywhere. Its visitors are composed of event organisers, promoters, managers, venues, agencies and brands that are looking for fresh tech to take their events to the next level”.

Want to learn more about Attendease? Contact our team to book a demo!

Attendease Wins Best Attendee Management Tech at #ETL19

Event Management News

November 9, 2019

We are pleased to announce that Attendease has been nominated for two categories under the Event Tech Awards 2019: Best Event Management Platform, and Best Attendee Management Technology, and we are taking a trophy home!

The awards are now in their seventh year and it’s the most important recognition awards in the event industry.The Event Tech Awards recognizes the achievement of companies delivering outstanding digital and technological solutions to the events industry and it takes place in London, each year. This is not Attendease’s first rodeo tho, in 2016 we won the awards for Best Event Website/ Mobile Site. #GoTeam!

CEO Todd Heintz receiving the Event Tech Awards 2019 for Attendease

Want to learn more about Attendease? Contact our team to book a demo!

How to Gather and Use Attendee Data

Event Management News

October 22, 2019

Having a deep understanding of your target audience is the first step to achieving your organization’s goals successfully. Whether your event is targeting consumers from a specific demographic or professionals from specific fields, having the right data at your disposal can be crucial to the success of your event. Here are three ways you could use attendee data and how you can gather it.

Give prospects a taste of the event

Show prospects what they can expect from the event by showing data from previous ones. That can include demographic information, such as geographic regions attendees are from, age, job titles, industries they work for, and more. You can also share general event stats, such as how many people have attended the event in the past. This will not only give a glimpse of what to expect from the event and who to expect to meet, but it can also create FOMO (fear of missing out), which can be a ticket sale booster for your event. Here is an example of how Pass Summit shares attendee data from previous events on their registration website, and Adobe shares survey data as social proof of attendee satisfaction. You can view other best practices for event websites in this article.

Personalized marketing messages

Once you are able to identify specific groups, you can better target them when promoting your event. Whether you are using remarketing banners or sending email blasts, you will be able to craft personalized messages for each segment you create. Think of the benefits of attending the event based on each segment’s needs to create impactful messages and winning campaigns. When sending emails, remember to follow the privacy policies in place, such as GDPR in Europe and CASL in Canada.

Measure results

We can’t talk about data without talking about analytics and results. Without data, it’s impossible to gauge results properly. If you want to know if you hit your goals, you will need to have specific KPIs to measure. Plan this before the event and check the data after to see how you did. Here are some KPIs you should consider for track for your next event:

Total number of attendees
Total revenue generated
Sponsor dollars
Most sought-after sessions

How to collect attendee data

Now you know what to do with the data you collect, but how do you collect it in the first place? Glad you asked! You can collect attendee information from registration and survey forms. Then, all you need is a visualization tool to put all the data into easy-to-read charts so you can better read what the numbers have to tell you.

We are excited to announce we are expanding the analytics capabilities in the Attendease event management platform so that you can better gauge your event data and make informed decisions. The new Registration Analytics screen includes 5 panels that display:

A summary of key event registration metrics
Registrations over time
Pass distribution
Group distribution
Pass purchases over time

The Form Answers Analytics screen includes a panel for each field from your event registration form(s) and displays the percentage of registrants who responded with each option.

The new analytics dashboard is in Beta, and we will continue to add new categories and functionality with future releases as we expand upon this module. Want to see how it works? Get a personalized demo to go over the Attendease platform and see how you can manage your events more efficiently.

See Demo

New on Attendease: Image Gallery & Carousel Content Blocks

Event Management News

July 4, 2019

Using compelling images on your event website is a simple, effective way to make a statement. When people consider whether or not to attend an event they are thinking about the experience. What will I learn? Who will I meet? How will I benefit?

Give your audience a sneak peek at what you have in store—snaps of the venue, pics from last year’s bash, photos of breakouts or workshops, and of course a glimpse of the keynote speakers. The two new blocks we are introducing will give you exactly what you need:

Image Gallery

The image gallery allows you to host a set of images for your audience to browse. There are several layout options available to give you just the look you need. Users can interact with the gallery to browse the selection or you can set the gallery to cycle through automatically. Here are a couple of examples:

Image Carousel

The Image Carousel content block is the perfect solution if you want to add some motion to your website and present several slides of images and text for your audience to take in. Users can interact with the carousel or you can set it to cycle through automatically. Here are a few examples:

Visit the Page Editor to add these to your event websites now!Not using Attendease yet? Contact us to find out how you can easily build event websites without an army of designers and web developers!

Attendease + Marketo. The new integration is here!

Event Management News

June 25, 2019

You’ve planned great events and you’ve checked off everything on your list. What happens to all your valuable information with all the new faces that attended your events? Attendease has added yet another integration that’s no stranger in your event sales and marketing efforts. Your Attendease information can now easily flow into Marketo programs and leads.

Set Marketo Automations

Programs created in Marketo can now be linked to Attendease events. Mapping your Attendease global fields to Marketo fields to collect attendee information will make it a snap to harness your leads. Selecting triggers will provide your team with up-to-date information about their leads throughout their event journey from initial registration through to submitting a survey.

Email Templates & Blasts

Planning on using Marketo’s email and landing page? You can set up assets in your base program and make use of custom tokens created in Attendease to streamline this process.

In addition, you will be able to import your Marketo recipient list into Attendease, allowing for a quick way to send announcements and other emails to a specific distribution group.

Ready to start using the Attendease X Marketo integration? You can find the step-by-step guide here.